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Greetings!
Readers,
IMC NCR considers competitive sourcing as it
applies to the consulting business this month. What
is the new normal for this decade of hyperchange?
Read the feature article by Roger McNamee and the
president's corner by Mallory Starr. Our August
issue will also update you on the new marketing
campaign which is spearheaded by Michelle Joseph,
our IMC NCR Marketing Director.
| Professional Development |
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Our regular monthly chapter program meeting will
feature speaker of the month Joann Kansier
Director of the Global Public Sector at Grant
Thornton Consulting. She will present on
Competitive Sourcing".
Competitive Sourcing is one of the major initiatives
on the President’s Management Agenda and has become
a significant practice area for many Washington area
consulting firms. The initiative offers the
potential for very significant cost savings and
improvements in the efficiency and effectiveness of
large-scale programs and services, but also has
numerous challenges. This session will address this
important management discipline with a focus on
consulting services in support of the Federal
Government’s competitive sourcing (A-76) program.
Competitive Sourcing overlaps other management
disciplines and consulting practices, such as
performance management and performance-based
contracting, and is a topic all consultants should
be familiar with.
Grant Thornton is one of one of the six global
accounting, tax and business advisory organizations,
and also has a large public sector consulting
practice, headquartered in Alexandria, VA. Ms.
Kansier recently joined Grant Thornton after a
distinguished 32-year career in the Federal
Government. A former member of the Senior Executive
Service, Ms. Kansier directed the competitive
sourcing office of the Federal Aviation
Administration for 3 years. In that capacity, she
oversaw one the largest A-76 competition ever
conducted, in which Lockheed Martin won a $1.9
billion contract to run the Automated Flight
Services Stations Network. The FAA expects to save
$2.2 billion over the life of the 10-year program.
For her efforts, Ms. Kansier was co-recipient of the
Public Sector Partner of the Year award of the 2005
Greater Washington Government Contractors Awards.
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| What's New |
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Book Review By Michael E. Cohen, CMC
This is a review of the new (2005) networking book
“Never Eat Alone,” by Keith Ferazzi. The author is a
former partner and chief marketing officer of
Deloitte Consulting, a CMO and CEO in the hotel and
media industries, and is currently the CEO of
Ferazzi and Greenlight, marketing and sales
consulting firm. The book emphasizes the great
importance of establishing relationships, and
presents a wide range of intriguing approaches for
doing so, illustrated by personal experiences of the
author. If you can get by the annoyance from the
author’s frequent name dropping, arrogance and
self-serving comments, the book has a lot of useful
nuggets on the value gained by networking and how to
do it. The book is especially valuable for
consultants starting out, but there are useful ideas
for even very experienced consultants.
Three things that especially stood out for me are
the value and necessity of risk taking in
establishing relationships, the value of doing
things for others with whom you wish to establish
relationships, and the proposition that networking
is a neglected skill in the management curricula in
MBA and other business programs. The futility of
glad handing approaches practiced by many marketing
professionals is described. Now if you are like me,
you won’t be able to or be comfortable in applying
many of the networking approaches the author
presents. But you will be able to apply others. The
book is very easy to read, and on balance, is a very
worthwhile management book for consultants at all
experience levels. The book has received a lot of
attention; there are 135 reviews on Amazon. I wish I
had known and applied some of the principles earlier
in my career.
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| News & Events |
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Update on C2M by Mark Haas CMC
Chair, Institute of Management Consultants USA
I wanted to update you on the status of our ongoing
efforts to maintain the member benefits contained in
C2M. On May 25, I advised you that C2M, an
independent publication for consultants to
management, would cease publication of its quarterly
print journal as of the June issue. You should be
aware of two items: our strategy to restore or
replace C2M as a member benefit, and the expanded
resources of C2M still available to you electronically.
First, we are talking with C2M publisher Michael
Shays, several organizations who are candidates to
assume publishing operations, and the other large
C2M subscribers. Our hope is to find a business
model that will provide a sustainable base to
continue to bring you a publication of, by, and for
consultants to management. We are also talking with
Kennedy Information and other sources to provide
news and resources related to consulting for IMC USA
members. Our commitment remains to strengthen your
connection with the consulting profession and help
you build your skills and awareness of the marketplace.
Second, you may not be aware that C2M already offers
substantial resources through its website. The only
immediate loss in value is of the print journal—many
of the features you received through the printed
copy are still available or have been expanded on
the C2M website at www.c2m.com.
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| Marketing |
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IMC NCR Marketing and Communications Update
IMC NCR email campaigns have a new professional look
and feel! As a new feature associated with our email
campaign, we have a dedicated section for members
only, Management Tip of the Week!
Management Tip of the Week is an opportunity for our
members to share something of value to the
management community and to promote their business.
Our email campaigns are shared with over 500
organizations and fellow consultants in the DC
metropolitan area. Send your tips to the VP of
Marketing and Communications, IMC NCR
(mjoseph@klickconsultants.com). Tips must be
received as a MS Word document attachment, be no
longer than 150 words, and must be received by close
of business on the 1st of each month to be
considered for the following month.
Launch of the Marketing Communications Committee:
The Marketing and Communications committee had its
first conference call on June 26th, 2006. The
outcome: The team identified and communicated with
21 associations from our current alliance list of
associations and organizations within the DC
metropolitan area. The goal is to establish long
term consistent two-way communication channels
between IMC NCR and each association, and to
effectively disseminate information about events,
workshops and meetings among our target markets.
As a result of the conference call, the Marketing
and Communications Committee launched two
subcommittees with the following roles:
Brand Strategy and Public Relations (Brand/PR)
subcommittee-
- Focus on the overall strategy and metrics to
increase the brand awareness for IMC NCR (long term)
- Craft compelling and newsworthy
articles/messages to the local media which will
help
- Create media list (newspaper, online
publications, radio) which targets our market(s) in
the DC and Baltimore metropolitan areas
Marketing Communications (MARCOM) subcommittee-
IMC Database Project
- Scrub the current small consulting company
database (2,700 companies) which will be used for
constant contact email campaign distribution, and
direct mail distribution.
- Responsible for the maintenance and accuracy of
the data within the database(s).
IMC PR Project
- Maintain an accurate public relations media list
which targets our market(s) in the DC and Baltimore
metropolitan areas.
- Responsible for the dissemination and follow-up
of press releases to the media and the placement of
online events and meetings via media calendars.
The MARCOM subcommittee has already begun the IMC
Database Project. If you are interested in
participating on the subcommittees, contact Michele
Joseph (mjoseph@klickconsultants.com or 877 641 3609)
FYI: IMC USA received the IMC NCR template of our
refined logo and is considering it as a model
template to be rolled out for all the national
chapters!
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| President's Corner by Mallory Starr |
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Technology, Leadership, and Implementation Issues
When considering the impact of technology on
management two focus points come to mind – the
problem of management and the major issues that
management and executive level individuals must
face. The central role of management is changing
toward the expectation that each person in a company
becomes a team member and in essence, a manager in
terms of how he or she must function to be effective
in today’s technology intensive environment. The
problem of management can be viewed in terms of the
disappearance of the functions of management as we
have known them for the last several decades.
Managerial functions are now being replaced by team
functioning. The issue is not management as much as
leadership. Management becomes everyone’s task – a
brief historical review will clarify this point.
The recent explosive increase in the application of
technology – specifically, the increase in
computerization of business functions is undermining
management’s sense of command and control orientation.
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| Join IMC- Develop Your Skills |
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IMC USA Mission: To promote excellence and
ethics in management consulting through
certification, education and professional resources.
IMC NCR Objective: Help our members Get
Smart, Get Known, and Get Business
Join IMC: If you're satisfied that IMC is the
right professional organization to help you "Get
Smart, Get Known, and Get Business," then join IMC online.
You will become a member of IMC USA and
may affiliate with any US chapter at no additional
charge.
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The New Normal by Roger McNamee |
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Roger McNamee is a co-founder and general partner
of Integral Capital Partners, Silver Lake Partners, and
Elevation Partners. Roger began his career at T.
Rowe Price Associates in a variety of research and
portfolio management positions. In 2004, Roger
cofounded Elevation Partners, the first private equity
firm targeting media and entertainment content.
Elevation partners, with content owners and
management teams,sought to enhance the value of
intellectual property and to leverage new distribution
systems and markets, many of which are the result
of technology disruption.
Roger is the author of The New Normal, published in
November 2004 by the Portfolio imprint of Penguin
Books. The New Normal provides a roadmap for
balancing family, career and financial issues in a time
where technology and globalization have increased
uncertainty, but also increased the opportunities for
individuals. He has a B.A. degree from Yale
University and an M.B.A. from the Amos Tuck School
of Business Administration at Dartmouth College.
Roger is a Chartered Financial Analyst.
This speech was given at the Software 2005
conference in Santa Clara, CA.
I’m here today to talk about life . . . to talk about
making the most of your life in a time I call the New
Normal.
The New Normal is a time when there are four
unshakable issues that each of has to deal with.
First, technology is changing just about everything.
Second, globalization is changing the nature of
economic opportunity. Third, every individual is on his
or her own. We have more power than ever before,
but no safety nets. And fourth, none of us has
enough time to deal with life.
Technology and globalization are the context of the
New Normal. The Power of the Individual and Time
are the keys to personal success.
Read the feature article...
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